You can automate your sales flow with a WhatsApp chatbot. Some ways you can use it: Create auto-replies to FAQs, list customer service hours, or set up any response that will reduce customer wait time. With the WhatsApp API, you can create a custom message flow of any size (including an entire conversation).
Some of the marketing automation features available with WhatsApp include:
Brands can leverage the WhatsApp API, WhatsApp Business app, and chatbots to automate entire conversations and message flows.īusinesses can apply for the WhatsApp Business API, which adds some (but not all) available automation features to the WhatsApp Business app. WhatsApp is more than just run-of-the-mill messaging app. Let’s take a deeper look into WhatsApp automation and how to use it to imrove your marketing and customer service communications. Companies can use WhatsApp to connect with shoppers and potential customers to improve engagement and deliver quick responses, ultimately boosting sales. Similar to Facebook and Instagram, WhatsApp has marketing tools for small businesses integrated into its Business app. (Spoiler: You should definitely be using it.) While it’s been attracting fans like mad (with almost 79 million US users alone in 2021), you may be wondering what makes it so appealing to businesses-and if you should be using it. Launched in 2009, WhatsApp is a texting app that anyone can use to communicate with people worldwide for free.
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